• [单选题]To absorb a younger work force, many companies offered retirement plans as incentives for older workers to retire and make way for the younger ones who earned lower salaries.
  • 正确答案 :A
  • rewards

  • 解析:句意为:为吸引更年轻的劳动力,很多公司为老员工退休提供退休计划作为鼓励,以便为工资较低的年轻员工让路。incentive“激励,鼓励”,四个选项:reward“奖赏”;opportunit,/“机会”;motive“动机,目的”;stimulus“刺激物”;所以A项符合题意。

  • [单选题]请在第__(62)__处填上正确答案。
  • 根据材料,完成下面的题目。Public Relations Public relations is a broad set of planned communications about the company, including publicity releases,designed to promote goodwill and a favorable image. Publicity then is part of public relations when it is initiated by the firm, usually in the51of press releases or press conferences. Since public relations involves communications with stockholders, financial analysts, government officials, and other noncustomer groups, it is usually.52outside the marketing department, perhaps as a staff department or outside consulting firm reporting to top management. Thisorganizational placement can be a 53 because the public relations department or consultant will likely not be in line with marketing efforts. Poor communication and no coordination can be the54. Although the basic purpose of public relations is to provide positive influence55 the public image, this influence generally maybe less than 56 provided by the other components of the public image mix. Publicity nay be in the form of news releases that have57overtones for the company initiate by the public relations department. Publicity on the other 58 should not be divorced from the marketing department,as it can 59 a useful adjunct( 辅助 ) to the regular advertising. 60 , not all publicity is initiated by the firm; some can 61from an unfavorable press as a reaction to certain actions or lack of 62that are controversial or even downright ill-advertised.The 63we wish to emphasize is that a firm is deluding( 自欺 ) itself if it thinks its public relations function,whether within the company or an outside firm, can take 64 of public image and opportunities. Many of these have to do with the way the 65 does business, such as its product quality, the servicing and handling of complaints, etc.请在第__(51)__处填上正确答案。

  • 正确答案 :B
  • actions

  • 解析:【答案】B【解析】句意为:有些宣传来源于媒体的反应,即由于公司颇有争议甚至十分不明智地采取了或未采取某些行动而引起的媒体的负面反应。有上文可知同样是“action”

  • [单选题]The little boy was so fascinated by the mighty river that he would spend hours sitting on its bank and gazing at the passing boats and rafts.
  • 正确答案 :A
  • very strong


  • [单选题]thought
  • 回答下面的题目:Traffic in Uur CitiesTile volume of traffic in many cities in the world today continuesto expand.This causes many problems,including serious air pollution,lengthydelays,and the greater risk__________ (51)accidents.Clearly,something must be done,but it is often difficult to persuade people to__________ (52)theirhabits and leave their cars at home.One possible__________ (53)is to make it more expensive for peopleto use their cars by__________ (54)charges for parking and__________ (55)tougherfines for anyone who__________ (56)the law.In addition,drivers could be required to pay for using particular routes atdifferent times of the day.This system,__________ (57)as“road pricin9”,is alreadybeing introduced in a__________ (58)of cities,using aspecial electronic card__________ (59)to the windscreen of the car.Another way of__________ (60)with the problem is to provide cheapparking on the__________ (61)of the city,and strictly control the number ofvehicles allowed into the centre.Drivers and their passengersthen use a special bus__________ (62)for the final stage of their journey,Ofcourse.the most important__________ (63)is to providegood public transport.However,toget people to__________ (64)the comfort of their cars,publictransport must be felt to be reliable,convenient andcomfortable,with fares__________ (65)at an acceptablelevel.

  • 正确答案 :
  • 解析:the mst importantthing为惯用语,表示“最重要的事是……”,根据句意,作者要表达的是“最重要的事情还是提供良好的公共交通”,因此thing为正确答案,其他三项均不合适,故选D。

  • [单选题]According to the third paragraph,what will happen when the underground heat does not dis—appear?
  • 根据以下资料,回答下面的题目。 According to the first paragraph,one or the warnings given by the scientists is that   

  • 正确答案 :A
  • Coal heats up on its Own and catches fire and burns.   


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